Hey There Reader We have a content crisis, and I want to deliver a call to arms. By the end of this newsletter, you will know exactly how to create content that no one else can replicate. Everyone is saying the same things online. Have you noticed how once someone goes viral with an idea, everyone copies it? Most videos on relieving shoulder pain with yoga feel similar. The same goes for many keto pizza recipes. One of the biggest causes of "creator burnout" is trend chasing. There is a...
25 days ago • 7 min read
I spent 3 hours last night thinking about how to get 10 million YouTube subscribers in 24 hours. Crazy, right? Probably impossible. But here’s the thing - I’m addicted to impossible questions. They’re like mental CrossFit for entrepreneurs. Most people call me an overthinker. They’re not wrong. But what they see as a weakness, I’ve turned into my secret weapon. Let me explain… Last week, I was sipping coffee (probably my 5th cup), when this random thought hit me: “How could someone stack 1000...
3 months ago • 3 min read
Nobody likes screwing up. (At least that’s what most people say.) But here’s the thing… My biggest wins came right after major screw-ups. And now I’m actually excited when I mess up. Because every mistake is like finding hidden treasure. Let me share 3 painful (but awesome) lessons from 2024: First, I said yes to everything. Total disaster. I spread myself too thin, chasing shiny objects instead of focusing on what mattered. Second, I ignored short-form content like it was the plague....
3 months ago • 3 min read
I just spent 20 minutes watching a squirrel lose his mind over a walnut. Little dude kept smashing it against my fence. He was auditioning for a tiny animal fight club. His dedication made me think about content creation. Most of us try the same approach over and over. I’ve been there. I used to write these fancy marketing theory posts no one read. My channel was getting crickets. Not the fun chirping kind either. Then I learned something that changed my content game forever. I started...
4 months ago • 4 min read
Hey Reader Welcome to the Dent Makers newsletter. You are receiving this newsletter because you either signed up for one of my products or the newsletter. Every Friday, I will send one out with my best advice and what I have learned over the past 10+ years as a creator. On to today's letter. 10 Critical Lessons from Growing My YouTube Channel to 870k Subscribers Not all advice is good advice: find out what works for you. For example, most YouTube experts' thumbnail advice did nothing for my...
5 months ago • 3 min read